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Latest News
Tough times ahead for hard news

With more than 500 satellite channels beamed across the Arab world, television stations face an increasingly tough battle for the attention of fickle audiences

Middle East PR Association to set-up Qatar Chapter

The Middle East PR Association (MEPRA), held its inaugural event in Doha serving as a foundation for the formation of a local Chapter in Qatar.

INSIGHT-Social media - a political tool for good or evil?

After the ``Arab Spring'' surprised the world with the power of technology to revolutionize political dissent, governments are racing to develop strategies to respond to, and even control, the new player in the political arena -- social media.

Middle East offers Rupert Murdoch hope

Rupert Murdoch has a staunch supporter in the Saudi billionaire Prince Al Waleed bin Talal and their relationship may spur News Corp to look to the region for further growth.

SocialEyez launches operations in Latin America

With its focus on the world’s emerging markets, SocialEyezTM has this week launched its operations in Latin America.

"We cannot google the future": Interview with Mazen Nahawi

Mazen Nahawi, CEO, SocialEyez™ is interviewed by Diego Dillenberger, host of Argentine TV show.

Talking with Fadl Al Tarzi from News Group About Social Media & Social Eyez

Social Media use in the region and the services Social Eyez provide to clients worldwide.

Social networks and the business of predicting what the people want

Mazen Nahawi, the CEO of News Group, a premier integrated media monitoring company in the Middle East, was interviewed by José Crettaz of Economía regarding the launch of SocialEyez in Buenos Aires.

Interview by Hari Sreenivasan

“Social media is a key driver, was game changer in Egypt primarily ..

CNN Spain Interviews Mazen Nahawi CEO, News Group International

Following the buzz created by the Arab Media Influence Report presented by News Group International in Washington DC; CNN Spain interviewed Mr. Mazen Nahawi to understand how social media is touching millions of lives in the Arab world.

Social Media influencing changes in the Arab world

The Arab Media Influence Report (AMIR), (a study commissioned by News Group International) showed that although the Arabs across the region are calling for credibility, freedom and justice through the recent revolutionary movements, they still showed a desire that their current governments take the lead in providing the required changes and improving the national economy, demonstrating a neo-socialist trend.

Mazen Nahawi speaks on Radio: Backstory of A Revolution: Studying Tweets, Posts

The good things are people want to continue that march towards more freedom. They want more accountability, more justice. They want to throw away corruption. The worrying things have a lot to do with what they want government to be. We're finding a lot of people want more government in their life.

Video: Arab Social Media and Predictive Analysis in Washington.

Arab social media and predictive analytics were the topics of discussion at a National Press Club Forum sponsored by News Group International.

Drawing the line where the right to representation ends

Given that the public relations industry in the Middle East is worth an estimated US$1 billion (Dh3.67bn) annually, it is not surprising that executives are keen to highlight the incontrovertible right of their clients to representation.

Unrest in the Arab world increases the demand for media monitoring

The civil demonstrations being experienced in countries across the region has resulted in a clear increase in demand for media monitoring, Mazen Nahawi, CEO of Media Watch Middle East explains to Ben Flanagan at The National why.

Mazen nahawi talks to PR students

if research isn't part of your skills, go to a different profession.

The ICAEW at DIFC - Mazen Nahawi on panel of ICAEW event

ICAEW Corporate Finance Faculty (ME) Dubai launch event, 19th January 2011

Local TV for local people?

The Arab world's television advertising industry could be worth US$1 billion a year but the key is how to reach viewers in such a disparate market spread across five time zones.

Interactive Signs Dubai Police Academy

Interactive sings a new contract with Dubai Police to develop its Dubai Police Academy Portal.

Arabic Search Engine for Dubai Police

Interactive completes deployment of Daal Arabic search engine for Dubai Police.

MediaWatch Portal Launched

Interactive launches new MediaWatch portal.
Web site address: http://www.mediawatchme.com